Kandao's "All-In-One" Meeting Solution Made Simple: Webinar Recap

In this Image Star monthly webinar, the team explored how Kandao’s all‑in‑one meeting solutions help resellers address growing demand for video‑enabled spaces—especially in budget‑sensitive and refresh‑driven environments. The discussion focused on market trends in AV, common customer challenges, and how Kandao creates new opportunities by delivering full meeting‑room functionality at a significantly lower price point. Hosted by Carrie Erwin, National Sales Manager, with Philip Crean, Chief Commercial Officer, and Thomas Kuzoian, Account Executive, the session provided both strategic context and practical guidance for positioning Kandao with end users.

Welcome and Webinar Introduction (0:06 – 2:00)

Carrie Erwin opens the session by welcoming attendees to Image Star’s monthly webinar series and allowing time for additional participants to join. She confirms the session is being recorded and will be shared with registrants and made available on the Image Star website.

---

About Image Star & Today’s Focus (2:00 – 3:06)

Carrie introduces Image Star as a nationwide wholesale distributor of business hardware, software, and consumables. She outlines the company’s five core areas:

• Print & consumables
• Scanning
• AV
• Communications
• Laptops & peripherals

She then introduces the webinar topic: Kandao, an all‑in‑one meeting solution within Image Star’s AV category.

---

Speaker Introductions & Q&A Setup (3:06 – 3:26)

Philip Crean introduces himself as Chief Commercial Officer, followed by Thomas Kuzoian, who explains he will manage questions submitted through chat and the Q&A box, to be addressed at the end of the session.

---

Kandao Overview & Use‑Case Discussion (Approx. 4:00 – 26:46)

During the main portion of the webinar, the presenters discuss Kandao’s role in modern meeting spaces, including:

• Simplifying deployment with an all‑in‑one design
• Reducing complexity compared to traditional AV room builds
• Supporting a range of room sizes and collaboration needs

Pricing guidance is referenced toward the end of this section, with Image Star offering to provide details directly to partners.

---

Reseller Positioning in Budget‑Sensitive Conversations (26:52 – 27:27)

A key reseller question is addressed: how Kandao is being positioned in budget‑constrained or refresh‑driven environments. Carrie emphasizes the importance of:

• Understanding the customer’s specific needs
• Evaluating room placement and usage
• Determining how hands‑on the customer wants to be with setup

This consultative approach allows resellers to align the right Kandao device to the right space.

---

AV Market Context & Competitive Advantage (27:34 – 31:13)

Philip expands on why the AV category continues to grow:

• Many meeting spaces are still not video‑enabled
• Pre‑2020 conference rooms were often audio‑only
• Remote and hybrid work dramatically increased video expectations

He outlines the high cost of traditional AV room builds, which can exceed $10,000 per room once displays, microphones, cameras, control systems, and installation are included. Philip explains how Kandao addresses this gap, particularly for:

• Huddle rooms
• Smaller internal conference spaces
• Non‑client‑facing rooms

With an all‑in‑one solution priced at $2,900 MSRP, Kandao enables organizations to scale video across more spaces—such as universities or large campuses—where traditional AV budgets would be unrealistic.

---

Q&A Wrap‑Up & Partner Support (31:30 – 31:54)

Thomas confirms there are no additional live questions and reminds attendees that Image Star account executives are available to:

• Support AV and Kandao conversations
• Provide guidance on customer discovery questions
• Join reseller customer calls and meetings

---

What’s Next & Closing (32:01 – 32:33)

Carrie closes the webinar by teasing next month’s session, which will introduce a new addition to Image Star’s capsule brand, highlighting:

• Higher margins
• Less competition
• New capsule monitors

Attendees are invited to join the next webinar on Tuesday, May 19 at 2:00 PM ET.

---

Key Takeaway

Kandao allows resellers to bring enterprise‑grade video collaboration into spaces that were previously excluded due to cost or complexity—creating new opportunities, expanding AV conversations, and delivering clear value to end users.